HANSEN BAKING Co., Seattle, and JORDAN BAKING Co., Tacoma; using 504 announcements on KIRO, KOMO, KMO and KTAC Tacoma, KXRO Aberdeen, all Wash., plus 60 announcements on KING-TV Seattle to promote Sunbeam, new brand name. Agency: Elliot, Goetz & Boone – San Francisico [1952]
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